Tag Archives: wii

1st2c CGM case-study: Nintendo Wii and The Emergence of Social Commerce

Online commercial platforms such as ebay.com and amazon.com were popular commerce channels for holiday shoppers this Christmas. While the majority of consumers used these online commercial websites a new channel of online consumer commerce began to gain traction. CGM and … Continue reading

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1st2c CGM Report: Wii Triggers Social Commerce

  Social Media sees the development of digital consumer-to-consumer trade Social Media is already challenging the hegemony of commercial media, but has it already begun to incubate a challenge (or an opportunity) for commercial trade? This holiday season saw the … Continue reading

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